Matt - Co-Founder @ Center Street Digital 
I get asked about AI a lot these days. Usually it’s some version of “Can’t I just have ChatGPT build my website?” It’s a fair question, and I don’t think the answer is a simple yes or no. We have begun testing certain aspects of … Read more
You already know that Google loves informative, highly valuable content that helps you build trust with your ideal clientele. What nobody tells you is how to write a post that does more than sit on your website collecting dust. For a service-based local business, whether … Read more
The question that most of our local business clients ask is “Will we show up in the top of the rankings when some one searches in our local area?”. Of course, like an good SEO agency, we’ll respond with…”it depends”. HOWEVER, the frameworks that we’ve … Read more
I get why cheap websites are tempting. You’re running a real business. You have payroll, rent, insurance, and about a hundred things competing for your attention. So when someone says, “I can build you a website for a few hundred bucks,” it feels like a … Read more
On a very practical level, AI is changing how everyday people interact with search engines which in turn is having a ripple effect on the online visibility of most businesses. SEO isn’t being replaced by AI, but the necessary SEO tactics are evolving. Tools like … Read more
The Minimization of Effort Recently I saw an ad offering to build me a professional website in 20 seconds. Then I saw another one touting the ability to automate my social media with zero effort on my part. I’m all about efficiency and leveraging tools … Read more
The businesses websites that have a effective content strategy perform better in search rankings. It’s not a one size fits all scenario, but most businesses need to increase their domain authority and topical authority to climb the search rankings and beat their competitors. Google’s focus … Read more
In October 2023 Google announced that they had finished the switch to mobile first indexing. The bottomline is that Google is now weighting the quality of the mobile version of your site more than the desktop version when deciding where to place it in search … Read more
A lot happened in 2023 in the SEO world. Google instigated a massive change in how we track website analytics with the intro of Google Analytics 4. Next up came the E-E-A-T content evaluation guidelines that took center stage for those wanting to level up … Read more
Great businesses are dynamic and consistently have new opportunities arise to take advantage of. Your business website needs to be flexible to grow and change as your business endeavors change. Having an expert website team supporting your business is a fantastic resource and offers peace … Read more